Meet Your Tutor

Experience and Expertise

Founder / Creative Director / Chief Tutor
Art College Prep

• Delivered one-on-one mentorship to aspiring artists across 10+ disciplines to fill skill gaps and meet the expectations of art colleges
• Achieved a 96% student acceptance rate into one or more top-choice art and design colleges globally
• Guided students in earning over $625,000 in scholarships to date, reducing the cost of world-class creative education for families
• Created and executed a five-pillar coaching curriculum covering Artwork Assessments, Art College Portfolio Projects, Art Portfolio Preparation, Admissions Strategy, and Interview Coaching
• Applied an award-winning professional background in product, graphic and automotive design, and creative direction to inform and elevate the technical and conceptual quality of student portfolios

Founder / President / Chief Creative Officer
MacCase

• Founded the Apple-specific case market with the launch of the first-ever iBook case
• Built a successful 27-year brand known for innovative design and world-class quality and customer service
• Reinvented the market by introducing the Premium Leather Collection growing revenue by 11% year over year
• Responsible for creative direction, product design, package design, photography, video, website/ UX design and digital content
• Devised a business model based on Kaizen principles that allowed for exceptional efficiency and revenue per employee
• Supervised a sales team that gained Tier 1 retail and international distribution with sales in 26 countries
• Utilized persona analysis and reporting working with agency partners to guide multi-channel advertising programs

Race Car Livery Design Consultant
Desert Flight Racing / Audi Sport USA

• Designed the liveries for a pair of Audi TCR race cars that captured the aspirations of the client and generated media and sponsor interest
• Directed team responsible for implementing designs to ensure flawless transition from desktop to race car
• Inspired by the new liveries, the race team went on to win the National Championship for their class

Consulting Creative Director
Angelina Hart – Adore

• Laid the brand foundation and framework for women’s accessories start-up
• Conceptualized and directed the visual design language to deliver on the brand promise
• Executed an effective brand campaign that fostered growth from online-only into a 5-store retail expansion

President / Chief Creative Officer
DesignStar, Inc

• Disrupted the art materials industry by offering products enabling creatives to carry their art supplies while living an active lifestyle
• Developed the Studiopack backpack portfolios allowing artists to carry their supplies hands-free
• Achieved national distribution and was the #1 product in it’s category within 2 years

Automotive Designer / Consulting Creative Director
Vector Corporation

• Administered all creative aspects of the Vector M12 supercar development and related materials
• Pushed creative boundaries with the design for the “American Anthem” M12 show car shown at the North American Auto show
• Collaborated with a multidisciplinary team to complete the vehicle exterior and interior designs
• Lead successful organizational rebrand to align with new marketing objectives
• Introduced, wrote copy for, and supervised photography for all communication materials
• Worked closely and strategically aligned with Program Management to develop the next generation of Vector supercars
• Reported and presented directly to the CEO to gain executive buy-in

Senior Industrial Designer
Walter Dorwin Teague

• Managed and worked within a multidisciplinary team on a broad range of product, transportation, graphic, and UX programs
• Pioneered air travel concepts for Boeing Aerospace
• Created the interior design for the Gulfstream G5 private aircraft
• Innovated a new fork-lift design for Samsung, introducing the curved roll cage, now an industry-standard